Veronica Fuller has been sewing for more than 40 years. It’s what she loves to do.

The owner of Sandia Pet Products migrated from Juarez, Mexico, 32 years ago and began working in sewing production facilities around Albuquerque, lending her expertise to manufacturing companies like Southwest Creations Collaborative, Marpac, and Sierra Peaks Corporation. In her off hours, she did custom sewing jobs from her garage. She made pillows, clothing, and more.

In 2022, Fuller’s employer at Sandia Pet Products was ready to retire from the 30-year-old business and turned to Fuller and another worker with an offer to buy the company.

Fuller’s colleague was not interested but Fuller jumped at the chance to take over the wholesale business that specialized in dog collars and leashes.

“I started asking questions and looking for loans,” said Fuller. “I asked [my former employer] Susan from Southwest Creations, ‘do you know of people I can borrow some money from?  I’m a woman and I’m a Mexican.’” Fuller was directed to WESST, a business development organization that offers capital and technical assistance. “I called WESST and WESST gave me the loan.”