Explore Marketing Tools

Learn marketing strategy and explore marketing tools such as branding, websites, and e-commerce at a once-per-month workshop series offered in Santa Fe by the business development organization WESST. The series aims to give small business owners practical tools to increase visibility, attract customers, and support business growth. The series runs throughout 2026, with the upcoming April 29 session exploring ways customers find businesses.

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Loans and Resources Keep Business in the Air

DreamSpring loans helped Dave Jesurun expand the services of his business, High Country Air Service

Two years after launching High Country Air Service in Albuquerque, the COVID pandemic nearly grounded Dave Jesurun’s family business. Paycheck Protection Program (PPP) loans from the nonprofit lender DreamSpring kept the company in the air and forged a new relationship that would take it to new heights in subsequent years. High Country Air Service offers a suite of services for private aircraft owners. A plane under High Country’s care is always ready for takeoff, no matter the challenge. 

Jesurun credits resilience for keeping him moving forward despite the ups and downs of running a small business.

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Roadshows Prep Businesses for International Travelers

The New Mexico Tourism Department is hosting a series of “roadshows” to help tourism businesses understand how to work with international tour operators and grow their business through the global travel trade. The events will be held in Albuquerque, Santa Fe, and Las Cruces from April 7 to April 9, 2026, in conjunction with the tourism authorities of the three cities.

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Loans Help Ballet Academy Stay on Pointe

Megan Yackovich founded Ballet Taos Academy in 2016 to help young dancers develop their passion for this classical art form. A former professional dancer who previously operated an academy in Colorado Springs, Yackovich fell in love with Taos while traveling through and decided to stay. Small business loans and assistance from the nonprofit lender The Loan Fund helped anchor Yackovich and her nonprofit academy in New Mexico.

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Do Business with Sandia National Laboratories

Small businesses looking to grow might consider doing business with Sandia National Laboratories. Companies that can deliver high-quality specialized services and world-class technologies are always in demand at Sandia. Businesses that offer products and services that support Sandia’s research and development, electronics and machining, telecommunications, and more can learn what Sandia buys on Thursday, March 26, 2026, at the annual Sandia National Laboratories Opportunities Fair in Albuquerque.

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Resource Fair Has Answers for Small Businesses

SCORE is hosting a small-business resource fair to help entrepreneurs and business owners access free and low-cost resources and make connections that can help them grow their companies or ideas. The free event runs from 4:00 pm to 7:00 pm on Tuesday, March 24, 2026, at the Sid Cutter building at Balloon Fiesta Park in Albuquerque.

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Pilot Program Helps Albuquerque Small Businesses Reduce Energy Costs

Albuquerque electricity provider PNM is launching a new initiative that aims to help small businesses in Albuquerque reduce energy costs, improve safety, and invest in energy-efficient upgrades. The 2026 Business UpLift (BUL) Pilot Program targets small businesses in neighborhoods identified by the City of Albuquerque as facing economic challenges. If the Albuquerque pilot proves to be successful, the program will eventually expand across all of PNM’s service territory.

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