Tag Archives: business assistance

New Mexico Startup Gets Help with Pitch to Potential Clients

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Working with New Mexico Manufacturing Extension Partnership (New Mexico MEP) shaved at least a year off the time RingIR president Dr. Charles Harb expected to spend getting his company’s portable gas-detecting product ready for market.

And given the disruption and delay caused by the state’s protracted coronavirus-related shutdown, the value of that time is hard to calculate.

“We were working with (New Mexico MEP) on a business plan just before COVID hit, and everything got shut down,” said Harb, who runs the company with his wife and co-founder, Anna.

The couple launched the business in California in 2013 to commercialize the wideband optical spectrometer Harb had developed at the University of New South Wales in Australia to detect airborne chemicals.

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WESST Helps Hobbyists Become Business Owners

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Photo by @courtneymcook

According to Brad Crowson, a former regional program coordinator at WESST, more than 70 percent of business registrations in Rio Rancho are for home-based businesses. Crowson, who worked one-on-one with new and aspiring small-business owners as a consultant for the nonprofit business development organization, believes the home-based business trend is supported by the widespread availability of high-speed internet, among other factors.

“It’s also, in most cases, fairly low-risk financially and offers significant upside potential for both personal fulfillment and income generation — not to mention terrific tax benefits if structured properly,” Crowson said in a recent WESST blog post.

Many people engage in home-based hobby activities that turn into a source of income; however, to claim tax benefits referred to by Crowson, individuals must demonstrate to the Internal Revenue Service that their activities are intended to make a profit.

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What is an Entrepreneur?

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According to Lorena Schott, entrepreneurs pop up in all types of industries and can have widely different backgrounds. “Really anyone can be an entrepreneur, given the idea and the right tools to develop it into a functional business,” she said.

Schott should know. The director of marketing communications at WESST has met thousands of entrepreneurs since joining the business development organization in 2009. WESST is a nonprofit organization that offers business consulting, workshops, financial resources, business incubation, and support to help entrepreneurs start and grow a business.

“An entrepreneur is someone who sees a need and takes on the financial risk to start a business to fill that need,” she said in a WESST blog post. “It may sound vague, but that’s the point; there is no cookie-cutter entrepreneur…”

Schott contrasts the ‘classic’ entrepreneur — someone who creates a business like a new restaurant or a tech start-up — with today’s entrepreneurs. “There has been a shift in the global job market that has opened the door for entrepreneurship to become more mainstream,” she said.

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MEP Helps Doctor Meet Demand for Healing Products

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To deal with the pain of postpartum mastitis, Janine Mahon drew on her knowledge of Chinese medicine to create a soothing topical salve for herself from herbs and oils. In the 20 years since she successfully treated her own breast pain, Mahon, a licensed and certified Doctor of Oriental Medicine, refined the product and shared it with clients at her Albuquerque clinic.

When one satisfied patient asked for a dozen bottles of the healing oil to share with friends, Mahon wondered if there might be a larger market beyond her regular clients. Mahon launched Dr. Janine Mahon’s Rejuvenating Breast Oil exclusively through Violet Grey, a high-end retailer with extensive online reach and sales through its Melrose Place store in Los Angeles.

“I went from no product to a dream store launching it,” she said. “Being in Violet Grey led to other places wanting to carry it.”

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An Entrepreneurial Playground

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Entrepreneurs are fond of saying that starting their business was the most fun they’ve ever had and the hardest thing they’ve ever done. Several events in the coming weeks aim to offer some fun as they provide the resources, support, and entrepreneurial networks that offer startup business owners a solid foundation.

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NMSBA Program Demystified

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Northern New Mexico business owners can learn about the New Mexico Small Business Assistance Program (NMSBA) on December 14 at Project Y in Los Alamos. The event is one of many that have taken place across the state this year and that will continue into 2022. NMSBA program managers provide details about the free business assistance that ranges from testing, research, and development of new products and technologies to manufacturing advice provided by scientists at New Mexico’s national laboratories and NMSBA partner organizations.

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Building a Scalable Venture in New Mexico?

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ActivateNM powered by CNM Ingenuity offers “office hours” for New Mexico startups and small businesses. Office Hours are a facilitated regular gathering of the growing ActivateNM community of entrepreneurs and mentors who get together to talk about pressing business questions their ventures are facing. The next monthly meeting will take place online on August 20.

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