Category Archives: Articles

Velarde Winery Cuts Costs with Help from New Mexico MEP

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When the coronavirus pandemic temporarily halted tourist traffic and shuttered restaurants and bars throughout New Mexico, Black Mesa Winery in Velarde had an inventory of wine and hard cider worth $100,000 and fewer avenues to deliver its products to customers. Winery owners Jerry and Lynda Burd were able to keep products moving out the door through online wine tasting events, shipments to wine club members, and creative drive-by tours that kept customers engaged.

The slowdown also gave the Burds time to examine all aspects of their operation and to consider changes that could streamline processes, open new markets, and increase market share when the pandemic ended.

The Burds sought help from New Mexico Manufacturing Extension Partnership (New Mexico MEP), a nonprofit organization that helps businesses transform their operations to improve production, competitiveness, and profitability. New Mexico MEP Innovation Director Scott Bryant worked with the couple and their 12 employees to help them evaluate the entire production line.

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DreamSpring Has Record Year

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Small businesses that were impacted by the COVID-19 pandemic were the greatest beneficiaries of services provided by the nonprofit lender DreamSpring in 2020.

When the pandemic hit early in 2020, DreamSpring quickly adapted to a fully remote work model and pivoted from business-as-usual to providing economic triage alongside an array of partners, which included community-based organizations, banks, federal and local government agencies, philanthropies, individual donors, and existing clients. DreamSpring’s ability to serve as economic first responders to the smallest, most vulnerable businesses in the crisis by providing access to Paycheck Protection Program (PPP) funds and other resources was crucial to keeping thousands of businesses afloat.

The results are impressive.

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Conference Aims to Inspire Female Entrepreneurs

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Tactical training, strategic networking and inspirational speeches from three entrepreneurial trailblazers highlight a two-day WE Mean Business virtual conference July 7 and July 8.

“WE” stands for women entrepreneurs—the target audience for this event, which will link aspiring business owners to training, financing and mentoring opportunities.

Conference organizers are the New Mexico State University (NMSU) Arrowhead Center and WESST, a nonprofit Community Development Financial Institution (CDFI) that supports minority business owners and entrepreneurs and hosts U.S. Small Business Administration Women’s Business Centers (WBCs) at its six New Mexico locations. Other sponsoring partners include LiftFund, a CDFI whose diverse clientele is dominated by minority and female business owners; the Minority Business Development Agency Business Center; and Peacock Law PC, which specializes in intellectual property and tech commercialization.

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Relationships Energize New Mexico MEP Resources

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When tech innovator Dave Keicher requested marketing and sales growth services from New Mexico Manufacturing Extension Partnership (New Mexico MEP), the nonprofit organization saw it as an opportunity to experiment. New Mexico MEP helps manufacturers increase their competitiveness and profitability by improving processes.

Keicher is vice president of Integrated Deposition Solutions (IDS), whose founder Marcelino Essien patented an aerosol printing technology that IDS calls NanoJet. Keicher helped develop the technology at Sandia National Laboratories and was an early investor in IDS.

The request from Keicher revealed a gap in the services that New Mexico MEP typically provides. Rather than relying strictly on its own Innovation Directors, New Mexico MEP contracted with “resource partners” to supplement its services.

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WESST a ‘Touchstone’ for Therapy Clinic Partners

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Two months after COVID-related emergency orders shuttered the clinic that employed them, Melissa Esquibel and three colleagues launched Sandia Sunrise Therapy LLC to provide vital physical and occupational therapy services.

“Starting the business in the middle of a pandemic was definitely challenging,” clinic administrator Melissa Esquibel said. “We all worked very closely together (at the clinic that closed in March 2020). Keeping that connection was very important to us as we started the new business.”

Esquibel’s co-founders Teresa Ziomek and Oksana Tretiak practice occupational therapy, and Dr. Heather Armijo provides physical therapy. While all four women contributed to the business’s formation, Esquibel credits Ziomek with organizing the team and Tretiak with contacting business-development nonprofit WESST to help with the team’s strategic plan and other critical startup groundwork.

Before meeting with WESST, the four had written a business plan. “We drafted our goals, did our analysis on the market and the services we were going to provide,” Esquibel said. This laid the groundwork for their work with WESST, which has been offering its services at no cost during the pandemic.

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Soil-to-Stone Technology Proves Breakthrough With Help from NMSBA Program

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A Santa Fe company is looking to nature for solutions to crumbling roads and uranium mines that were abandoned without proper capping.

Bob Sherwin, CEO of Lithified Technologies, developed accelerated lithification technology, or LithTec™, to mimic the process by which soil turns into stone over thousands of years. LithTec™ can be used to build roads that last longer and cost much less to build and maintain than roads built with traditional methods, Sherwin said.

Road base treated with LithTec™ turns into a rock-hard, water-resistant foundation in just 24 hours. The same technology, he said, can solve serious problems associated with poorly sealed uranium mines.

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Social Media: Essential Tool for Business Recovery

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Social Media

The social media community is a lot like a real-world neighborhood where people ask their friends for referrals to a hairstylist or mechanic or roofer. But businesses can use social media platforms like Facebook and Instagram proactively to market products and services in dynamic, interactive ways to the people who want them.

In that sense, social media is more potent than a website where people can learn about a business but can’t interact with the owners or other customers. Websites are a lot like online brochures, and they’re just as static. And few people see them if they don’t know what to look for or if the business doesn’t rank high on search engines.

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Albuquerque Company Secures Coveted ISO Registration

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Before joining ACME Worldwide Enterprises 13 years ago, Managing Director Eugene Moya had worked for large companies that were registered with the International Organization for Standardization (ISO). But he had never led a company through ISO registration and didn’t think ACME was big enough to warrant the investment of time and money.

After contacting the state Economic Development Department (EDD), Moya was referred to the New Mexico Manufacturing Extension Partnership (New Mexico MEP), a nonprofit that contracts with the state to help New Mexico companies navigate ISO registration.

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The Flavor of Success

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Carla Gallegos-Ortega’s homemade salsa were a hit with family and friends for as long as she can remember. In 2017, she entered the Salsa Festival in Albuquerque’s Old Town and enlisted her daughter and a few friends to help her produce 16 gallons of salsa in an outdoor tent.

She left that festival with an award and the ambition to become a food entrepreneur.

Later that same year, she discovered The Mixing Bowl, a commercial kitchen that offers a food-business incubation program and hourly kitchen rental. By June 2018, Gallegos-Ortega had a license for her business, New Mexico Sabor; a health department permit; training in best practices; and membership at the commercial kitchen.

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Business Support for Veterans

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The Veterans Suite at the WESST Enterprise Center in Albuquerque

New Mexico is home to more than 135,000 veterans, and almost half of them are under the age of 65. For those former service members interested in operating businesses, nonprofit organizations and state and federal agencies can help with business formation, certification, and contract acquisition that levels the playing field for vets that have spent their careers out of the private sector.

Veterans come to the private-sector workforce with a lot to offer, including advanced training in specialized fields such as logistics, security, information technology, personnel management and administration. They understand the complexities of doing business with the U.S. government and the importance of following instructions and protocol. They appreciate the need for teamwork and leadership, and they work well under pressure. In other words, veterans have the skills needed to start and manage a business.

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