NMSBA Program Improves Production

FreshPure Waters was founded to replace single-use plastic water bottles by providing consumers with a more eco-friendly refillable bulk water option. Its system specializes in high-pH alkaline, reverse osmosis, and deionized water, all in one machine. However, the rapidly growing demand for its purified water systems outpaced its production capabilities.

FreshPure Waters applied for assistance through the New Mexico Small Business Assistance (NMSBA) Program, a unique opportunity that brings the technology and expertise of New Mexico’s national laboratories and their partners to solve problems that inhibit business growth.

The NMSBA Program paired FreshPure Waters with Wesley Eccles and Jeff Abrams, directors at New Mexico Manufacturing Extension Partnership (New Mexico MEP), to lead the initiative to optimize production, improve system maintenance, and expand market reach.

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Resilience and Credit Support Native Owned Business

Small businesses in rural and tribal communities often lack access to affordable credit—especially during health or economic crises—putting their survival at risk. Resilience and credit from the nonprofit lender RCAC helped Native American-owned Earth & Sky Floral Designs get back to business after a health setback.

Earth & Sky Floral Designs and Gallery, LLC is a 100% Native American woman-owned business located on the Pueblo of Laguna reservation. Owned by Shayai Lucero of the Acoma and Laguna Pueblos, the business provides full-service floral arrangements for weddings, funerals, birthdays, holidays and local ceremonies. Shayai operates the shop from a renovated lodge on her property and employs seasonal part-time help during peak times like Mother’s Day and graduations. 

In 2023, Shayai faced a series of severe health setbacks—including a COVID-19 infection, complications and hospitalization—that forced her to close the business for seven weeks. Without incoming revenue and facing more than $49,000 in medical bills, the future of Earth & Sky Floral Designs was in jeopardy. But it quickly became clear the shop played a vital role in the life of the community. Shayai’s customers rallied behind her, affirming that the business was essential—not just as a service provider, but as a trusted part of local traditions. 

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Resources for Manufacturers

Resources, inspiration, and advice are on tap during Manufacturing Day activities in October. Manufacturing Day is an annual, month-long celebration that kicks off the first Friday of October. This year’s New Mexico kick-off event is a virtual panel discussion that offers the first-hand experiences of Four Corners area manufacturers on Friday, October 3, 2025.

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What are the 5 Cs of Credit?

Owners looking for a loan for their small business should be familiar with the 5 Cs of Credit. Character, capital, collateral, capacity, and conditions determine if a traditional lender will offer a loan to a business owner. New and aspiring business owners can learn about the 5 Cs of Credit on Thursday, October 2, 2025, in a workshop hosted by the nonprofit lender WESST.

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