The nonprofit lender LiftFund wants business owners to “secure the bag,” and it’s holding a webinar to increase access to business capital through grant funding. The webinar aims to help business owners find and win business grants.
New business owners often ask if they can get a grant to fund their start-up and growth expenses. Money is never absolutely free, but a few available business grants only require the time it takes to fill out an application. In exchange for the time required to identify and apply, along with the promotion that grantor organizations sometimes require, business owners can reap the benefits of almost-free money. Once awarded, government grants typically require nothing more than excellent record-keeping to demonstrate that the grant was put to its intended use.
For a new business, time is precious, and it may be better spent on getting the business up and running and bootstrapping marketing. That can be especially true with national business grant programs, which are typically highly competitive and have low odds of winning. Offered by private retail conglomerates and nonprofit philanthropic organizations, these grants attract businesses from across the country, and they often require the recipient to engage in grantor promotions.
The LiftFund webinar should help business owners become more discerning about the grants they may want to pursue. The webinar focuses primarily on government grants, how to find them, and how to qualify.
The free event, called Secure the Bag, takes place at 10:30 am MDT on Wednesday, April 29, 2026. Join LiftFund to learn tips and tricks on securing that bag of grants.
LiftFund is a Community Development Financial Institution (CDFI) that works alongside banks, government agencies, community leaders and partners to provide affordable loans and support services. LiftFund clients, who often don’t qualify for traditional loans, are diverse small business owners and entrepreneurs across 13 states, including New Mexico. Sixty-three percent have been in business for less than five years, 83% are minorities, 38% are women, and 10% are veterans.