By Tom Garrity, President, The Garrity Group Public Relations

Good policy fosters good public relations, just as flawed policy fosters bad public relations.

New Mexico residents have only to look at recent crises at the Albuquerque Police Department, Waste Isolation Pilot Plant and state Human Services Department for proof of how an organization can exacerbate its situation with poor communication and vague, inconsistent messaging.

Business owners can learn from these examples how — and how not — to handle crisis communications. First they need to understand why high-profile accidents or events develop into stories with “legs” that carry them forward for weeks or longer. Continue reading →

By Wendy Ederer, ACAS, Statewide Program Manager, NMSBDC/Procurement Technical Assistance Program

A business owner who believes the federal, state or local government could use his product or service often has little clue about how and where to make a pitch.

Gil Torres found himself in this situation when he purchased Sigma Science in 2013 and wanted to expand the Los Alamos company’s reach beyond the work it did providing risk management and environmental safety and health services for Los Alamos and Sandia national laboratories.

Torres needed specific certifications to bid on certain government contracts. He began his search on the Small Business Administration website, where he discovered the New Mexico Small Business Development Center network’s Procurement Technical Assistance Program. Continue reading →

By Finance New Mexico

Planning in business isn’t just a matter of deciding how to assign capital and resources to create a profitable venture. Equally essential is developing a distance vision.

The most effective business leaders are planners and visionaries with creative, dynamic and specific ideas about where they want their company to be three years or five years from now. Their focus is “macro” and “micro”: Continue reading →

By Kristelle Siarza, Online Account Executive, The Garrity Group Public Relations

It’s not enough to have a physical presence in a world where business is conducted around the planet and around the clock. The most competitive businesses operate in cyberspace as well, because that’s where their customers are — shopping, researching, discussing and buying.

New Mexico residents turn increasingly to digital resources when seeking out all types of information. According to the most recent (2013) annual Garrity Perception Survey, New Mexicans use television as a news and information source 58 percent of the time, newspaper 39 percent of the time and internet news sites 29 percent of the time. Those sources are followed by radio (28 percent), internet blogs (17 percent) and social networking sites (17 percent). When internet news sources, blogs and social media are combined, New Mexico residents turn to digital sources 63 percent of the time, Continue reading →

By Jocelyn Barrett, Attorney at Law, Montgomery & Andrews, P.A.

There are many circumstances under which an employee and employer part ways. An employee can choose to leave a job, or the company may make a unilateral decision to end the employment relationship. Whatever the case, the separation should be documented in writing to protect both parties.

For the employee’s benefit, a separation agreement should detail in writing what the employer intends to provide at the parting. These might include the final paycheck, severance pay, pay-out of unused vacation or sick time and/or any continuation of coverage under the company’s health-care plan.

For the employer, an agreement can help protect against some potential lawsuits and clarify what the employee agreed to provide the company when hired. Continue reading →